@SowreLab: The Future of Retail

In-Store Marketing Trends for 2015

In-Store Marketing Trends for 2015

Dec 24, 2014

In-Store Marketing Trends for 2015 From social to mobile, and all the big data in between, retail marketers should look out for these trends. As 2014 comes to a close, one thing is clear: Traditional retailing is under fire, writes Gary Lee, CEO and president of retail innovation firm InReality, in Chain Store Age. In his column, Lee points to four in-store...

The Future of Retail 2015. PSFK Report

The Future of Retail 2015. PSFK Report

Nov 17, 2014

In the fifth volume of the Future of Retail report the PSFK Labs team explores the dynamic social, technological, and physical forces influencing consumer behavior and driving next-generation shopping experiences. With a refocus on the importance of the physical store, the analysis below includes 10 in-store actions supported by 13 key trends that retailers can...

Predictive Analytics for Online Retailers

Predictive Analytics for Online Retailers

Aug 1, 2013

Predictive analytics is a process that uses machine learning to analyze data and make predictions. It has been used for a long time, though the adoption has been low because of the complexity and costs. With Big Data, both of these things are changing, as more affordable solutions are now available that can be used by companies of all sizes. Here are six benefits of predictive analytics for online retailers.

Trends for E-commerce in 2013

Trends for E-commerce in 2013

Jul 26, 2013

In 2013, savvy apparel retailers will again seek to improve their e-commerce capabilities by aligning technology and processes with this year’s marketplace. At Dotcom Distribution, we’re noticing several key trends that will inevitably shape online retail in the months ahead.

Consumer Mobile Shopping Behaviors (Infographic)

Consumer Mobile Shopping Behaviors (Infographic)

Jul 25, 2013

Consumer Mobile Shopping Behaviours: must have insights for Retailers Am infographic by Tocata to learn how consumer mobile shopping behavior has evolved. Typical Tablet Use: In the Home Typical Smartphone Use: On the Go Mobile Shopping...