@SowreLab: The Future of Retail

Aussie start-ups take early punt on 3D body scanners for online shopping

Aussie start-ups take early punt on 3D body scanners for online shopping

Jul 2, 2014

via brw.com.au Aussie start-ups take early punt on 3D body scanners for online shopping 3D body scanners have started appearing in Australian shopping centres, solving one of the most tedious problems of online shopping – the choice between taking your own measurements or gambling on the fit. The body scanners are the invention of Australian start-up mPort,...

Better shopping experience with Big Data, better connected online and physical stores!

Better shopping experience with Big Data, better connected online and physical stores!

Sep 23, 2013

Delivering better shopping experience to clients via Big Data Not so long ago, it was called “window shopping”. Today, that term has evolved into “online window shopping.” Today’s consumers are sophisticated and opportunistic, navigating between store and online environments interchangeably to meet their shopping needs of the moment. Traditional...

How do retail shoppers feel about surveillance?

How do retail shoppers feel about surveillance?

Jul 31, 2013

The headlines are replete with stories about “showrooming” and the migration of shoppers from bricks and mortar to the web. Traditional store-based retailers have seen traffic decline, so they are increasingly concerned about creating a store experience that will convert a sale. The paradox is that e-commerce tracks your “cookies” and knows every page you visit. Stores have historically struggled to track if you came in the door. That’s all changing!

Ecommerce and Store: a Natural Retail Converge

Ecommerce and Store: a Natural Retail Converge

Jul 25, 2013

Ecommerce and Brick-and-mortar Retail Converge While there may still be plenty of room for pure-play ecommerce businesses, retailers with physical stores should look to expand online as consumers stop seeing a distinction between shopping online and in a store. Increasingly, physical retail outlets are being transformed into a sort of brand-building media. The...

Netherlands’ largest online retailer, Uses IBM Big Data Analytics Cloud Suite to Deliver Improved Marketing and Merchandising

Netherlands’ largest online retailer, Uses IBM Big Data Analytics Cloud Suite to Deliver Improved Marketing and Merchandising

Jun 29, 2013

via ibm.com/press wehkamp.nl, Netherlands’ largest online retailer, Uses IBM Big Data Analytics Cloud Suite to Deliver Improved Marketing and Merchandising ARMONK, N.Y. – 27 Jun 2013: IBM (NYSE: IBM) today announced that wehkamp.nl, Netherland’s largest online retailer will use IBM cloud-based merchandising analytics to manage markdown pricing to...