@SowreLab: The Future of Retail

The changing face of personalisation technology in retail

The changing face of personalisation technology in retail

Apr 4, 2015

The changing face of personalisation technology in retail via itproportal.com We all know that the volume of data we’re producing in our daily lives is increasing all the time. From our collective addiction to social media and smartphones, to online banking and consumption of news, we’re constantly outputting a stream of tiny data points to companies that...

Big Data Drives a New Role for Retail Marketers

Big Data Drives a New Role for Retail Marketers

Apr 2, 2015

via performancein.com Getting Customers Onside: Big Data Drives a New Role for Retail Marketers Beyond ease of purchase and the ability to consult the opinion of other consumers, e-commerce has revolutionised the way information about a retail customer’s journey to purchase is captured. Today, such information is captured on a more individual basis....

The State of Big Data 2015- THE YEAR IN REVIEW, A LOOK AHEAD

The State of Big Data 2015- THE YEAR IN REVIEW, A LOOK AHEAD

Feb 18, 2015

The State of Big Data 2015 via econtentmag.com Big Data has been a hot topic for some time, but it has yet to realize its full potential. The term refers to extremely large datasets that may be analyzed to reveal patterns, trends, and associations; they’re often too large to analyze with conventional computing methods. “Our lives are becoming even...

Big Data Market – New Industry Research Report

Big Data Market – New Industry Research Report

May 21, 2014

Big Data Market – New Industry Research Report Published by Transparency Market Research

How Amazon is Using Big Data Analytics to Read Your Mind

How Amazon is Using Big Data Analytics to Read Your Mind

Feb 4, 2014

via smartdatacollective.com Amazon: Using Big Data Analytics to Read Your Mind Amazon.com, the Seattle-based ecommerce giant, has always leveraged data. In one of their latest business moves, the company has obtained a patent to ship us goods before we have even made a decision to buy it, purely based on their predictive big data analytics. I don’t think...

Intel: ‘Big data’ can revitalise retail

Intel: ‘Big data’ can revitalise retail

Oct 7, 2013

Intel: ‘Big data’ can revitalise retail More and more retailers are finding that ‘big data’ can help boost sales, when used in the right way, says Intel UK’s Elaine Cook. The strategic marketing director for retail technology was speaking at an Ecommerce Expo keynote about big data – a term used to describe complex data sets...